We are thrilled to be featured in Hadley Malcom’s USA Today article yesterday, Surviving Black Friday: How to Set a Budget and Stick to It, and also that it gives such useful advice for all of us who are trying to keep a lid on spending this holiday season.
In terms of how much to budget, here’s what I told Hadley:
Decide how much to spend. A good rule of thumb is to allocate no more than 1.5% of your income — $750 if you make $50,000 a year, for example — for holiday expenses, says Carla Dearing, CEO of SUM180, a financial planning service aimed at women. And don’t forget big-ticket items: That number includes expenses such as flights, not just gifts, she says.
Armed with this baseline advice, you can focus on how to make the most of your budget. More and more of us are agreeing on spending limits ahead of time with our friends and family, as suggested by Ken Chaplin, senior vice president at TransUnion, and Sean McQuay, credit card expert from NerdWallet. According to them, “You may also consider going in on a joint gift, or experience, you’ll both enjoy, rather than purchasing separate items.”
The article includes this video rant on Black Friday that proposes the very best way to save money on Black Friday — don’t go! There’s probably lots of truth here but most of us have our eye on our favorite retailers and the potential deals they may feature.